The AI Search Blog
Research-backed guides to getting found in ChatGPT, Perplexity, and Google AI Overviews.
Schema Markup and AI Search: What the Data Actually Shows
A 2026 Ahrefs study of 1,885 pages found adding schema markup produced no significant AI citation lift — but one schema type is the exception.
AI Search StrategyGoogle AI Overviews Now Trigger on 82% of B2B Tech Searches. Your SEO Team Can't Fix This.
In 18 months, the overlap between organic top-10 rankings and AI Overview citations collapsed from 76% to 17%. Here's what B2B CMOs need to know.
GEO StrategyHow to Measure GEO ROI: The Metrics That Prove AI Search Is Working
Your analytics dashboard doesn't capture AI search performance. Here are the four metrics that actually measure GEO results — and how to present them to a skeptical CEO.
GEO TacticsThe GEO Content Brief: How to Brief Your Writers for AI Citation, Not Just Google Rankings
A traditional SEO content brief and a GEO content brief optimize for fundamentally different things. Here are the 7 elements every GEO brief must include.
Advanced GEOWhy Reddit and G2 Matter More Than Your Website for AI Search
Your website accounts for only 5–10% of the sources AI platforms cite. The other 90–95% is Reddit, G2, Quora, and industry publications. Here's what your GEO strategy is missing.